5 Myths and Misconceptions About Mobile Credit Card Processing

As a business owner, it’s important to educate yourself and learn the truths surrounding mobile credit card processing. Donna Marks, President and CEO of Windfall, Inc., discusses the five of the most common myths and misconceptions about mobile credit card processing and the realities behind them in 5 Myths and Misconceptions About Mobile Credit Card […]

Why Your Small Business Should Offer Apple Pay

In October 2014, Apple announced Apple Pay – a way for customers to pay at stores using their iPhone. Upon its initial release, many larger corporations such as McDonald’s, Nike, Panera Bread, Walgreens and Whole Foods were ready to support Apple Pay, but over the past several months, many small businesses have started to adopt […]

5 Myths and Misconceptions About Mobile Credit Card Processing

Mobile credit card processing is a relatively new technology that has many benefits for both businesses and consumers. If you’re a small business owner looking for ways to better serve your customers and make the shopping experience more enjoyable, mobile credit card processing may be for you. Even though mobile credit card processing is fairly […]

3 Credit Card Processing Tips for Small Businesses

Credit card processing is quickly becoming essential for small businesses. As more and more customers are beginning to rely on debit and credit cards to make purchases, it’s important that your business is ready to accept cards. Many consumers have switched almost entirely to making payments with credit cards, and they may only carry around […]

What is a Merchant Account?

With a majority of consumers owning and using credit cards, it’s more important than ever that your business accepts credit card payments. Businesses that accept credit card payments are more likely to produce higher sales and have extra opportunities to up-sell to customers. If you’re a business owner, you probably already know why accepting credit […]

Defining the Different Types of Merchant Accounts

It’s no secret that in order to succeed in today’s ever-changing business environment, you need to accept credit card payments. The first step to accepting credit cards is to open a merchant account. In the payment processing industry, every merchant is classified into a specific “merchant account type” category based on how they collect and […]

Credit Card Security Risks Your Business Should Know About

If you’re a small business owner, you’ve probably learned by now that accepting credit card payments isn’t an option – it’s a necessity. People rarely carry cash these days, and not accepting credit cards can have a negative impact on your business. Choosing to accept credit card payments means that you expose yourself to possible […]

What is the Cost of Not Offering Credit Card Processing?

Credit card processing seems simple enough: get a merchant account, set up your point-of-sale system and start accepting credit cards. But for many small businesses – especially mom-and-pop shops, one-person businesses and home-based sellers – the decision to accept credit cards is often more difficult. When you’re a small business owner, you’re not bringing in […]

How to Choose a Point of Sale System for Your Business

For business owners, opening your first store is one of the most exciting, yet scary, endeavors. Opening a store is more than finding the perfect location. It means getting a sign made, ordering promotional items, arranging the store and purchasing a point of sale (POS) system to process transactions. Choosing the right point of sale […]

Save on Credit Card Processing Fees

For businesses to be successful in today’s electronic age, it’s necessary to accept credit card payments. Unlike cash, credit card payments cut into the profitability of a sale. This often leaves businesses wondering what they can do to keep their fees as low as possible. It’s not practical to only accept cash, but there are […]